Providing the WOW moment for this campaign, VANDAL created and delivered the innovative, immersive and interactive digital experience that transported shoppers into a dreamy land of interactive water, grass and flowers.
Spring Into Action allows you to step into a magical world as you become a fragranced flower bloom with every movement. An innovative approach to Spring, the VANDAL Magic Mirror™ saw shoppers morph to resemble the blossoming of nature during the season of spring.
You become beautiful flower blossoms as you move across the digital landscape… reinvigorating your soul and providing the magic touch of Spring at Macquarie Centre.
