Tags: TVC



In a year where Australians are replacing international holidays with domestic travel, the South Australian Tourism Commission (SATC) has launched a new campaign showcasing the incredible natural locations from around the state For Those Who Want a Little More.

The campaign highlights the richly diverse and awe-inspiring locations across South Australia that have seen a surge in interest from domestic travellers in the past 12 months.

From the heights of Wilpena Pound to the expansiveness of Sellicks Beach, Australians have found a renewed love for domestic tourism, and are looking for new and undiscovered experiences as they continue to holiday at home.

▼ South Australian Tourism Commission

  • Executive Director Marketing: Brent Hill
  • Senior Manager Domestic: Bev Bury

▼ TBWA Melbourne

  • Executive Partner: Joe Godsell
  • Creative Director: Scott Canning
  • Creative Director: Rachel Blacklaws
  • Creative: Harrison Webster
  • Creative: Max Reed
  • Project Manager: April Vawdrey

▼ Yah Yah

  • Director: Patrick Fileti
  • Executive Producer: Anna Bardsley-Jones
  • Executive Producer: Annalise Menzel
  • DOP: Jani Hakli
  • Editor: Lucas Vasquez
  • Grade: Edel Rafferty


  • Executive Producer: Anna Greensmith
  • VFX Supervisor/CG Lead: Mick Watson
  • CG Artist: Nick Kaloterakis
  • VFX Flame Lead: Phil Stuart-Jones
  • Flame Artist: Kent Smith
  • Flame Artist: Stu Cadzow