Airtasker’s latest Campaign titled ‘The Joy of Done’ highlights the myriad of tasks that Airtasker can help you achieve that satisfying ‘tick’ on your To-Do list.
In one of the 30-second spots, a father uses Airtasker to set up a dinosaur-themed party for his daughter from setting up the party decorations to the aftermath. Another features the endless tasks that come with moving house and setting up.
Airtasker CMO Noelle Kim, said: “We are fortunate to work with some of the best agencies across the industry when bringing this new brand platform to life starting from the insight. Our occasion led communication strategy truly reflects the unique value that Airtasker brings and the creative strikes the right balance between the functional message of breadth of tasks with the emotional benefit you feel when you get things ticked off your to-do list. We fell in love with the audio mnemonic from the moment we heard it and believe it will be a core part of our brand DNA for years to come.”
